Attracting staff to regional areas can be tricky. First off, you need to use marketing as a tool to entice the potential candidates and showcase what makes your particular region a great place to live. Next up, we have good old incentives, what’s in it for them? A recent survey by Australian job site SEEK said a pay increase typically of $20,000 to $30,000 would make candidates consider relocating, while 27% said they’d consider such a move if they were very passionate about the role or the business.